About me
Hi! I'm Jennifer/HFYJ. I’m a designer who treats all my works like playing with cards.
BUT WHY CARDS?
Playing cards seem to capture me as a designer: Intentionality, resourcefulness, playfulness, the desire to challenge, and community building.
When I was a kid, I used to play a Chinese card game called “Dou Di Zhu” (Fight the Landlord) with my dad, my mom and my sister. It was a game of strategy, resourcefulness, creativity, and just a little bit of luck. More importantly, it taught me that moments like these can bring people together.
It shaped the designer I want to become: a strategist, thinker, creative, and out-of-the-box problem solver, but also a community builder who brings talented people together and inspires them to create alongside one another.
Me playing Dou Di Zhu with my childhood friends
Experience
Summer 2026
BMW Designwork
Interactions Intern
Summer 2026
Develop for Good
Design Manager
Designer - Summer 2025
2025-2026
Mirror Physics
Product Design Intern
2025-2026
NYU Entrepreneurial Institute
Design Intern
Summer 2025
LFNCO/FF
Experience Design Intern
Education
2024-2028
New York University
B.F.A Interactive Media Arts
2020-2024
Sage Hill School
High School
MY PEOPLE
A big part of who I am comes from my communities.
I am grateful to be able to surround myself with talented designers, builders, creatives, and people who are passionate about what they do!
From dev team member to marketing director and President, I had the pleasure of working with the best team to build THE tech community @ NYU!
And this summer I got to help cohost Sundays in LA!
Sundays is a coworking space/collaboration between UCLA & USC
Got to meet some of the coolest people ever. Was so inspired everyday to keep making cool things :)
FAQ
01
What does HFYJ stand for?
03
What types of art did you do before design?
04
What do you do outside of design?
SOME CLASSICAL GUITAR I'VE BEEN PRACTICING
Andante Largo, Op. 5, No.5 by Fernando Sor
Hear a section of it below!